http://medicalstudentblog.co.uk/electronic-patient-health-records/ A HealthTechnica Blog Tue, 06 Apr 2010 22:08:07 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://medicalstudentblog.co.uk/electronic-patient-health-records/comment-page-1/#comment-511 Andy Thu, 03 Sep 2009 11:24:45 +0000 http://medicalstudentblog.co.uk/?p=564#comment-511 Was it necessary to do a “war game” about electronic health records to come to that conclusion? Think about it. Patients suffer from different illnesses. Practices and Hospitals don’t want to deal with multiple platforms to treat them however this is not a winners-takes-all market like search engines because switching costs are high (think about moving zillions of data from one product to another and all the training required) and demand is heterogeneous (there are multiple practices). In addition companies like IBM and Microsoft already offer complementary services to the Health Industry so integration is not a crazy outcome. The Big are going to eat the Weak to pump their mature market portfolio and fulfill their growth goals. Was it necessary to do a “war game” about electronic health records to come to that conclusion? Think about it. Patients suffer from different illnesses. Practices and Hospitals don’t want to deal with multiple platforms to treat them however this is not a winners-takes-all market like search engines because switching costs are high (think about moving zillions of data from one product to another and all the training required) and demand is heterogeneous (there are multiple practices). In addition companies like IBM and Microsoft already offer complementary services to the Health Industry so integration is not a crazy outcome. The Big are going to eat the Weak to pump their mature market portfolio and fulfill their growth goals.

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